Marketing strategy services that turn budget into pipeline
Marketing strategy services from senior marketing strategy consultants — with optional fractional CMO support. We build a clear marketing plan around your business, audience, budget and goals, then help you execute it. No guesswork, no vanity metrics.
What you gain working with Horizon
Clear direction, not random tactics
Marketing strategy services rooted in real business and market analysis — a strategy you can follow, measure and adjust every quarter, not a slide deck that sits on a drive.
Senior marketing strategy consultants
You work directly with senior marketing strategy consultants who've launched brands and scaled paid, content and SEO — not with a junior team learning on your budget.
The right channels for your budget
We pick the right mix — SEO, paid ads, content marketing, social, email, lifecycle — based on what will move your KPIs, not what's trending on LinkedIn this quarter.
Optional fractional CMO support
Need someone senior in the room every week? Attach fractional CMO hours to the strategy — leadership, hiring plans and quarterly reviews without the full-time hire.
Everything you get in the package
- Marketing audit and competitive analysis
- Ideal customer profile and audience research
- Positioning, key messages and value proposition
- Marketing plan with channels, calendar and budget
- SMART goals, KPI dashboard and reporting cadence
- Optional fractional CMO / marketing consulting retainer
Marketing strategy services
Marketing strategy consulting and a clear plan with the right channels and KPIs.
Request a tailored quoteFrequently asked questions
What's included in your marketing strategy services?
Marketing audit, ICP research, competitor analysis, positioning, channel plan, content and paid roadmap, KPI dashboard and a step-by-step implementation calendar — delivered as a document plus working sessions with our marketing strategy consultants.
How is this different from generic marketing consulting?
Traditional marketing consulting stops at recommendations. Our marketing strategy services can also execute: web, paid ads, content and automation are delivered by the same agency, so strategy and implementation stay aligned.
How long does a marketing strategy engagement take?
Typically 2–3 weeks: week 1 audit and research, week 2 strategy definition, week 3 implementation plan and rollout. Fractional CMO retainers then run monthly.
Do you offer fractional CMO services?
Yes. After the strategy engagement you can retain a fractional CMO for weekly leadership, hiring, cross-team alignment and quarterly reviews — usually at 1/4 to 1/2 the cost of a full-time CMO hire.
Can you implement the strategy, not just write it?
Yes. After strategy we take over execution: web, paid ads, content marketing, SEO and automations — all under one roof, so every channel pushes the same KPIs.
Book your free consultation
Pick a day and time that suit you. We talk 1:1 about your business — no obligations.
July 2026
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